IBA is the original of the 4 Pathways of the bachelor's programme 'International Business Administration' leading to a BBA degree. See Bachelor - Undergraduate 4 Pathways for more information.
Modern business is internationally orientated. Knowledge of how the economy works has become essential to businesses around the world. In today’s global market, Bachelor of Business Administration graduates fill an important role, linking cultures and customs together within the organisations where they work.
Wittenborg is a University of Applied Sciences, which means that its bachelor’s and master’s degree programmes are related to the concept that graduates should be able to find new and better work, or improve their current working situation – this means that degree programmes at universities of applied sciences always lead to direct improved employability chances of students and graduates.
As a university of applied sciences, as any university in Europe, Wittenborg applies European standards to its degree programmes, such as the European Credit Transfer System and levels of higher education as described in the 'Dublin Descriptors', to which universities in the European Union adhere in their bachelor's and master's programmes. Read more about the differences between Applied Research versus a Fundamental Research University here.
Our modules are taught by well-qualified and experienced international lecturers, who are teaching after being in the industry or having their own businesses for many years.
Business Administration covers all organisations and all professional fields. Business administrators are required to have a broad knowledge base that encompasses all the domains of business. They are the key to all companies and organisations, and you will find a business administrator at the heart of any successful enterprise, keeping the business processes well-oiled and running smoothly, whilst looking around for new opportunities and solutions.
Whether you want to work in the international finance industry or international imports and exports, you will find a central role as a qualified business administrator.
The broad IBA pathway specialisations allow you to experience a bachelor’s degree that opens doors to business.
- Economics & Management
- Financial Services Management
- Logistics & International Trade
- Real Estate Management
- Facility & Property Management