Wittenborg Students Share Their Erasmus+ Experience in Romania

Wittenborg Students Apply Business Skills Abroad Through Erasmus+ Programme
Eight Wittenborg students recently returned from an inspiring Erasmus+ mobility programme hosted by Babeș-Bolyai University in Cluj-Napoca, Romania. The initiative forms part of the wider Erasmus+ framework, which offers students and staff the opportunity to study or complete traineeships abroad at partner institutions and strengthen international cooperation across Europe.
The one-week project in November 2025 combined academic work with cultural exploration and brought together students from across the continent for an intensive international learning experience. Participants joined one of two programmes: the Business Carrousel or the Gamification and Behavioral Hacks for Smarter Film Festival Ticketing project. Both tracks blended theory with hands-on work and challenged students to collaborate across cultures.
Learning Through Real Cases and International Teamwork
Students worked alongside peers from France, Poland, Norway and Romania. MCI Marketing and Communication student Sahana Mital said the highlight of her week was the collaboration itself.
“Working alongside students from France and Poland gave me the opportunity to learn different perspectives and approaches to problem-solving. It was fascinating to see how diverse ideas came together in our group to create innovative solutions for attracting more audiences to the festival,” she shared.
She added that presenting ideas to festival representatives was a valuable moment, saying, “Their feedback helped me understand how industry professionals think and what they look for in practical solutions.”
For students in the Business Carrousel track, the programme offered a similar depth of practical learning. HBA student Nguyen Do Quyen appreciated how the project brought theory to life.
“What stood out to me the most was the project itself. It was extremely practical since students could apply what they learn in class directly to the project. We had lectures and discussions that were helpful and we had to apply what we learned to resolve a real business case,” she said.
Quyen also reflected on the value of representing Wittenborg abroad. “I felt very proud to be one of the representatives for Wittenborg. Programmes like this give students the opportunity to gain more experience and promote our school to other countries in Europe.”
A Vibrant Setting for Cultural Exchange
Cluj-Napoca, known as one of Romania’s most dynamic student cities, made a strong impression on the group. HBA Sport Business Management student Arshia Baharloueiyancheshmeh described the city as a key part of his positive experience.
“Cluj-Napoca has a unique energy as a student city. Exploring its historic streets, cafés and landmarks made the whole experience even more memorable,” he said. “The mix of academic activities and cultural experiences made the stay both inspiring and enjoyable.”
Arshia also highlighted the international atmosphere. “We quickly built a great connection. Spending time with people from different backgrounds helped me broaden my perspective and appreciate how diverse and inspiring international collaboration can be.”
A Successful Week of Cooperation
Across both programmes, students consistently mentioned the strong teamwork, open exchange of ideas and professional insights gained through the Erasmus+ activity. Many described the week as both academically enriching and personally meaningful.
Sahana summarised the experience simply: “The collaborative energy stood out. Everyone contributed unique perspectives and it gave me a strong sense of accomplishment.”
Looking Ahead
Wittenborg is continuing to explore new Erasmus+ mobility opportunities that will offer students further chances to build international experience, expand their networks and apply business knowledge in a global context.
WUP 08/12/2025
by Erene Roux
©WUAS Press





