Meet William Eguche

Originally from Nigeria, William Eguche has graduated with a BBA Pathway – HBA (Hospitality Business Administration) in Sports Business Management from Wittenborg University of Applied Sciences. With a lifelong passion for sports, Eguche turned his athletic drive into a career path in the sports and events industry.
Before joining Wittenborg, Eguche completed secondary school in Nigeria and studied arts. His interest in sports inspired him to specialise in sports business management. “I played sports all my life and it is literally my safe space. I had to go into this industry because of the drive I have as an athlete and sport lover,” he says.
At Wittenborg, Eguche developed important skills in time management, team collaboration, conflict management, and handling intense study schedules. These skills helped him navigate diverse environments and prepare for the demands of the business world.
Eguche also gained practical experience in events management, which allowed him to start his own event business. He has been involved in editing and writing scripts for podcasts, gaining insight into the creative and operational side of the industry.
Looking ahead, Eguche aims to launch a clothing brand and expand his event company in Apeldoorn. He is also exploring opportunities in sports, fashion, music, IT and hospitality to start his professional journey in the Netherlands.
He keeps updated on career trends and industry news through LinkedIn, Instagram and YouTube podcasts. Friends describe Eguche as hardworking and detail-oriented, while he highlights his strengths in communication, adaptability, responsibility and finding compromise.
If you’re interested in learning more about Eguche, feel free to connect with him via LinkedIn.