Julia Skobeleva PhD

Julia Skobeleva PhD
Country of Origin


By appointment

Julia Skobeleva, PhD, graduated from the Academy of Postgraduate Education in Cross-Cultural Psychology, focusing on Industrial/Organisational Psychology, Economic Psychology. Julia has 15 years of rigorous teaching experience in the international classroom (8 years in Austrian-accredited universities). Proficient at inspiring students to achieve their best, she is a recipient of the Excellence in Teaching Award and has the ability to establish and maintain effective working relations with students of different national and cultural backgrounds, while maintaining impartiality and objectivity. More than 40 students successfully defended their master's theses under her scientific supervision. She is a Member of the Board of Directors, Association of Certified Book-Keepers and Auditors, and has received the Excellence in Leadership Award.

  • Skobeleva, J., (2012) “Incorporating Sustainability and Corporate Social Responsibility into the Hybrid Course “Branding in Vienna” Through Corporate Site Visits ”, International Council of Business Schools and Programs Annual Conference Proceedings, ISSN 1948-920X, Volume 1, Number 4.
  • Skobeleva, J, Gomes, J. (2011). Fostering Productive Cross-Cultural Learning in Management Courses. European Journal of Management, 11 (2), pp. 95-101.
  • Aichinger-Skobeleva, J. (2010). Creating Knowledge in Cross-Cultural Teams (Practice of Cross-Cultural Knowledge Creation in HRM class). In S.T. Menon (Ed.), Competing values in an uncertain environment: managing the paradox (pp. 495-499). Shreveport: Louisiana State University.
  • Skobeleva, J. (2008). Grounded Theory of Knowledge Creation in Cross-Cultural Executive Teams. The International Journal of Knowledge, Culture and Change Management, 8/4, pp. 67-72.
  • Skobeleva, J. (2008). Brand Engineering: Turning Product into a Brand. 3rd International Congress on Psychology and Sociology in Business: Society, Business and Personality in Innovative Economies, Minsk.
  • Skobeleva, J. (2007). “Mental Hologram” of Reality: Knowledge-Management View on the Concept of Culture“, St.-Petersburg Management Review, 1, pp. 67-83.
  • Skobeleva, J. (2006). Book Review: How Brands Become Icons (by Douglas Holt, Harvard Business School Press, 2004). U-Journal, Stockholm School of Economics Russia, 2, p.41.
  • Skobeleva, J. (2004). “Cultural Dimension of Loyalty Measurement: F. Reichheld’s Net Promoter Index”, Brand Management: Problems and Perspectives.
  • Skobeleva, J. (2004). “Design of Active Learning Environment for M.B.A. Educational Scheme”, New Challenges of Business Education, abstract, Minsk.
  • Skobeleva, J. (2002). “Are economic values uniform? Invisible bridges for effective cross-cultural partnerships”, Work Values and Behavior in an Era of Transformation, pp. 418-422.
  • Skobeleva, J. (2001). Contemporary Cross-Cultural Psychology: Critical Review. Psychology, 4 (25), pp. 111-121.
  • Skobeleva, J. (2000). “What hinders success of transnational corporations in ex-soviet states: the perspective from within, abstract, Stockholm, 2000.-http://www.icp2000.se, XXII International Congress of Psychology.
  • Skobeleva, J. (2000). The Pitfalls of International Business Cooperation: Cases of Two Transnational Corporations in Belarus. Organization and Management, 3, pp. 130-137.
Expertise / Subjects
Human Resource Management, International Consultancy, Management and Organisational Behaviour, Strategic Marketing.