Adeyemi Banjo comes from a multidisciplinary background. He first graduated from the University of Ibadan, Nigeria in 1991, with a BSc. in Psychology. After working for a couple of years he decided to further his studies and was able to obtain degrees in informatics and engineering management from Saxion University, Masters in Business Administration (MBA) from the University of Lincoln, UK, and an MSc in communication studies(News Media) from the University of Twente in the Netherlands.
Adeyemi started his career in 1991 working in marketing for the book publisher African University Press. He later moved to the media company OPEN Communications in Nigeria where he worked in various capacities until he left in 1999 for further studies in the Netherlands. From 2002 to 2004 he taught computing skills and held consulting hours on a part-time basis for IBMS student of the Saxion University. He also helped start up a marketing company JAA with three other partners within the same period. In 2004 as an MSc intern he was involved in the personalization project of the ABNAMRO online banking system. In 2008 he left JAA to work as an analyst and researcher for Huisvolmuziek and in 2009 started his own company which specializes in marketing research and personalization. In 2010 he joined Wittenborg University where he has been lecturing to date. He currently gives lectures in the fields of Communications, Informatics, Entrepreneurship and Marketing.